- You need senior marketing and revenue leadership for a defined window, not another full-time hire
- Marketing is busy but disconnected from revenue
- Sales and marketing run on different definitions of a qualified lead
- Your CRM holds years of data that nobody trusts enough to forecast against
- You want someone in the work with your team, not advising from the outside
This is for you if...
What I build inside your business
The infrastructure that sits underneath marketing, sales and revenue, so the work compounds instead of resetting every quarter.
Marketing Operating Model
A clear structure for how marketing runs day to day, what it owns, and how it connects to sales and revenue.
Demand Programs That Feed Sales
Campaigns and motions designed to produce qualified pipeline that sales actually wants to work.
CRM and Reporting You Can Trust
A CRM environment that produces reportable revenue data, with definitions sales and marketing both stand behind.
Messaging and Content Engine
A system that lets a small team produce output well above its headcount, with a story that lands in long, regulated buying cycles.
Forecastable Pipeline
Reporting that lets leadership forecast with confidence, not hope, and gives the board answers that hold up.
How it works
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We agree on the window
A defined engagement long enough to leave the function actually working when I move on. I take on two or three companies at a time and I’m selective about fit.
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I embed in your team
I show up in your team channels, your pipeline meetings and your CRM. The model is closer to staff augmentation than advisory.
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I do the work
Marketing operating model, demand programs, CRM build, messaging and content engine. Alongside whoever you already have.
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I leave it running
When the engagement ends, the systems, the cadence, and the people are in a position to keep going without me.